"Did I say 'I hate this room'?" - Dr. J Woodard
"No" - Student
"Not today" - Kyle
"I hate this room" - Dr. J Woodard
Do The Media Construct Social Reality?!
We are surrounded by media on every front.
The avg. person spends more than 1/2 of their lea sure time with media - and many spend a majority of their working time with media. (iPods, smartphones, computers, tv, radio, etc.)
So I ask, "Do media construct reality or reflect reality?"
Both? eh, not really..more so it constructs.
Reality Shows?! Ha!
Who's reality would we be reflecting? There are so many audiences..we need to be aware of that.
"All you know is what you're being told" - Dr
Ruby Clark and ABC!
In 1977, an African American woman, Ruby Clark, ABC and a news story on prostitution collided.
Tell me about the reality that was constructed of Ruby by the media?
How did it achieve this effect?
Pictures and images put together and the people did the rest
Does this type of thing happen today?
- Mitt Romney (and all political)
- Brittany Spears
Are Media Credible? Do They Make Us Less Social?
Why are people so attracted to media?
- Boredom
- Intrigued / Nosey
- ###
What forms are most attractive?
- Internet
Are interpersonal discussions about important social topics really declining? Is the audience disregarded?
Can people really become addicted to the Internet?
(Big Class Discussion on Voting and our lack of involvement in politics..she was disappointed in our inactivity)
Our Job
To create messages that generate enthusiasm and cultivate audiences - we INFORM, EXPLAIN, and ENTERTAIN
We want the audience to do something in particular in response to our message - so we have to craft messages that appeal to audiences in specific ways - how do we know how to do this?
Dr. Woodard is trying to sell her Star Trek collection, she has us build the website..what else are you gonna do?
Find out who they are, where they hang out..
Post bits on Facebook, link to other blogs
Make a booth? Do you have the demographics to get the people to come by or will they just laugh at my Star Trek collection.
Media is only in the hands of a few corporations (Disney, Viacom)
How the audience receives the message is discussed in chapter 2.
** Read Chapter 2 **
** Respond in 300 words to: The media are inherently good or bad" Agree or disagree, and tell me why? **
typed, double-spaced
Do you think the media is powerful or not.
